Variable Data Printing


You customize the services you provide each client based on their needs – why not personalize how you send them messages?

Our Variable Data Services make it easy and cost-effective for you to tailor your printed materials to your audience for customized and targeted marketing.  For your 1:1 marketing campaigns, variable data printing is a fast, easy, and is an effective way to help increase your business leads.

 

Variable Data allows you to create pieces that cut through the clutter and speak directly to each member of your audience.

  • Personalize messages with client name to immediately grab attention
  • Version your message by swapping images or text to address the needs and/or demographics of each client or client segment
  • Improve Lead and Traffic Generation
  • Step up Your Customer Relationship Marketing
  • Set up Direct Orders

Variable data can be used in many projects to help increase response and interest. Just a few popular examples include:


  • Marketing Collateral
  • Welcome/Membership Kits
  • Other sales and marketing literature
  • Postcards
  • Newsletters
  • Self-mailers
  • Proposals

JOSEPH MERRITT & COMPANY HARTFORD DANBURY NEW HAVEN WATERFORD WATERBURY PROVIDENCE PEABODY WHITE PLAINS